The UEFA Champions League Trophy Tour presented by UniCredit was on the road in Europe for the 4th time this year from 13 September to 22 October. While in the first year of the tour in 2009 there were already about 92,000 visitors, this time 164,850 fans of the tour were counted. With the stations Milan, Verona, Turin, Venice, Bologna, Florence, Palermo, Naples and Rome, almost every region of the boot enjoyed the event. The tour has established itself in recent years and for good reason. In the exhibition, the football-loving visitor gets interesting insights into the history of the competition, gets very close to the famous Cup and can ask the tour ambassadors such as Ruud Gullit and Luís Figo his questions and get autographs. The tour experience is rounded off by a mini football pitch, where mini-tournaments and grassroots matches bring the UEFA Champions League to life.
The efficient planning, the harmonious design and the smooth process have once again convinced both organizers and visitors. With the conception of lighting, sound and video elements of the exhibition in the run-up to the exhibition and the implementation on site, dlp motive has once again succeeded in helping the UEFA Champions League Trophy Tour presented by UniCredit to a great success.